Work

This section outlines how I deliver business benefits for clients, stage-by-stage. If you would like to learn more about specific case studies please get in touch.

Identify opportunities for innovation

Quantify market oppportunities, develop user insights, understand system challenges, quantify potential benefits

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Outside-in, contextual inquiry with existing and target customers

Continue to learn and grow loyalty

Embed feedback loops - continuously learn, test and measure impact of products and services on your users

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Continuous learning, innovation, continuous feedback loops, user insight, bottom-up innovation